how to crowdfund Archives - Conservaco Group https://conservaco.com/tag/how-to-crowdfund/ Curator of Creative Brands Thu, 18 Jun 2015 21:12:21 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.3 https://conservaco.com/wp-content/uploads/2016/04/Conservaco-Logo-BK-16.png how to crowdfund Archives - Conservaco Group https://conservaco.com/tag/how-to-crowdfund/ 32 32 4 Crowdfunding Innovations for 2015 https://conservaco.com/business/4-crowdfunding-innovations-for-2015/ Thu, 18 Jun 2015 21:11:18 +0000 http://conservaco.com/?p=3514 The post 4 Crowdfunding Innovations for 2015 appeared first on Conservaco Group.

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2015 is already shaping up to be an exciting year for Crowdfunding. Investors, entrepreneurs and portal operators will benefit from innovations originating from other sectors who are attracted to the growth markets opened through Crowdfunding.

Four of those innovations that will influence the sector this year are included below.

1. Mobile Pay options will permeate Rewards based Crowdfunding sites. Similar technologies that lead to digital streamlining and efficiencies will benefit Equity and Debt Crowdfunding companies. 2015 is on track to see significant advances across mobile devices and responsive design of web sites. Since the number of worldwide mobile smart devices surpassed the total number of computers, online transactions have grown exponentially. Like most innovations, financial systems lag behind leaders in other sectors, but Crowdfunding does not have the burden of legacy systems and operates in a lean fashion. It is therefore unsurprising that embedded in a sector not known for its nimbleness, Crowdfunding will pace industry leaders in technology, digital arts and entertainment.

2. Marketing Services are the hallmark of Reg D, 506c deals. Even so, we will see still further innovations across the sector as digital resources and expertise are brought to bear in this otherwise nascent industry. As the impact of a ten billion dollar global industry reaches the attention of both accredited investors and entrepreneurs, the search for services that meet demands will entice innovations. The ability of firms to attract entrepreneurs to their portals, to likewise attract accredited investors, and then connect the two across a kind of new age financial marketplace is not to be underestimated given the tremendous stakes available. Firms who display uncommon skills in marketing, such as RAZR Ventures, and who establish low fee structures and leverage wide ranging relationships will secure early market share in this expansion of traditional financial systems.

“Crowdfunding will likely become one of the most powerful means of raising capital we have ever seen.”

Mark Thimmig

3. Education Tools have started to appear in an ad hoc fashion over the last half of 2014. The new year will see dedicated and more professional trainings and tools that help individuals and companies learn how to navigate and maximize advantages across Crowdfunding platforms. Many tools will come at a nominal cost, but they are designed to leapfrog entry into Crowdfunding. A company that reaches market 4-6 weeks faster due to these options will often benefit from such tools and services many times over. The fact that trainings will be available 24/7 on demand and linked to specific platforms will further accelerate entrepreneurship and access to investor pools (ready-to-launch).

  • Platforms with responsive designs are key for mobile
  • Working with deal sharing Aggregators is becoming a must
  • Every deal has its strong points – get them up front
  • Be prepared to put some money behind your deal’s public outing

4. Integrated Platforms using all three of the above innovations as well as cloud interfaces, partnerships with brokers, accountants, lawyers and other ancillary (yet key) services will ultimately be the norm. RAZR Ventures is pretty unique with their integrated services launch on January 1st. Investors see such services as bringing credibility to offerings and entrepreneurs like the value and positioning such integrated services provide them. Creating the right deal at its first attempt saves time, money and builds enormous good will across stakeholders. Flattery will follow as other platforms rush to mimic such services.

  1. Dr. Rickel is a Senior Advisor at RAZR with executive experience across multiple industries. Member of CFIRA, NLCFA. Todd can be reached at $Doctor@razr.com.

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]]> 7 Steps to Raise Funds Through Crowdfunding https://conservaco.com/business/7-steps-to-raise-funds-through-crowdfunding/ Thu, 18 Jun 2015 21:08:47 +0000 http://conservaco.com/?p=3511 The post 7 Steps to Raise Funds Through Crowdfunding appeared first on Conservaco Group.

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CrowdFundingPays.com™ is a new way to fund your hopes and dreams. We create a place where you will find everything you can imagine, including: music, films, theater, comics, games, art, design, technology, nonprofits, small businesses and so much more.

We offer a simple process to present your vision and discuss how others can help you achieve your dreams. The secret of success is explained in the 7 steps discussed below.

1.   Involve the team: Getting a team involved and having individual roles and responsibilities not only spreads the load, it also increases the reach of the project exponentially and makes crowdfunding more organized.

2.  The Marketing Plan: Success comes from planning. Plan the campaign; plan the message; plan the market.  Identify your crowd and work out the best way to communicate with them.

3.  Testing and Feedback: You might like your message, but it might not resonate with other people.  To find out, a campaign owner may test their pitch and material in their project video through emails and tweets. This approach enables them to work out what subject lines receive the most positive ratings, and which content drives the most clicks.

All this ensures that the campaign owner conveys the right messages to the right people, offers appropriate rewards, and that the team gets the highest number of people opening and clicking on every email.

“Unless someone like you cares a whole awful lot, nothing is going to get better. It’s not.”

DR Seuss

4.  Warming up the crowd: By talking and communicating with all those who expressed interest in backing the campaign, the team can make sure they are engaged, excited and ready to pledge funds at launch. Tell your crowd what day and what time your project goes live. You want your crowd to be pledging funds as soon as you launch and excited enough at the launch to publicize and keep publicizing on your behalf.

5.  How to reach your target: With your campaign offered through Crowdfundingpays.com™, you receive funding with the greatest advantage when you meet or exceed your target; so being realistic is very important towards achieving success. 

Identify your targeted backers and calculate how much each backer is going to contribute, always making sure that this total exceeds your target.

  • You Must Have – Support From Family, Friends and Associates
  • You Must Start Promoting Ahead of Your Campaign Launch
  • You Must Have Daily Activity on Your Campaign
  • You Must Provide Frequent Updates
  1. Line up your first few pledges: Finding the first backer of your project is often the most difficult task, so arranging a few backers to get behind you to validate your crowdfunding pitch is the initial step.
  1. GET FUNDED: Successful fundraising is only the tip of the iceberg. Once you are funded, the real project work starts, and you are taking another important step toward realizing your hopes and dreams.

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